Before you even put up a website you must perceive what your market will most likely be. This means you are required to undertake some keyword research. Even if you think you know all about the desired niche, the mistake a majority of net marketers make is to assume their market or niche is filled with hungry purchasers with scads of dough.

If your online niche is popular in keyword searches but practically no one is spending money then your promotions will be for naught.
Once you know you online market that will permit your future website to make money online, you can begin discovering products and services that sell to that niche.

Simply do a search on any search engine or go to an affiliate network, e.g., clickbank.com, cj.com, modernclick.com, azoogle.com. These networks pay based on either per lead, per action or per sale.

Conduct a profitability research. Don't throw just any product or service on your web site. This is a big mistake made by too many net entrepreneurs.

Decide the profitability of each affiliate product first. Do that by looking the search engine results and follow the ads on the right (adwords) for few days or weeks. It is tedious but critical to your success.

Make a outline of your web site. The important point here is make sure you add loads of quality content that the search engines will love.

Lay out your skeleton structure of your web site. This will be the navigation and content layout.

One of the best tools for creating a new web site is XSitePro. I've used Frontpage for years and this tool is way ahead in the learning curve department. The tutorials, video and text, are second to none. There are so many superb features and benefits that I could fill up many pages but check it out for yourself. http://www.at-home-business-opportunity.com/xsitepro.html

Check out your competition. Review how they are pre-selling the same products or services. This is also known as back engineering the competition. Add traffic to your online home business:

1. Social networking 2. Blogs 3. Pay per click advertising 4. Forum signatures 5. List building 6. Article submission etc. etc.

Expand adding quality content and your web site most likely increase in page ranking and the search engines will devour your web site.